Judy is a Senior Partner at Performance Sponsorship Group (PSG). She brings extensive experience selling Naming Rights and Corporate Sponsorships for municipal projects in Canada – clients include TransAlta Tri Leisure Centre, The Gary Moe Auto Group Sportsplex, Edge School of Athletes, University of Calgary, City of Edmonton, City of Calgary, Shaw Centre and the Town of Sedgewick.

Judy received her Master’s in Kinesiology from the University of Western Ontario.  As a former provincial tennis champion, Judy has spent many years as a coach and mentor, plus speaking at conference for the past 25 years.